Deconsumption refers to the trend where consumers are buying less and focusing on sustainability, quality, and mindful spending.
Radio Personalities: The First Influencers
Before /Social Media there was radio. In the early 20th century, radio personalities were the first influencers in American culture.
What Is IMEI Targeting in Marketing?
Have you ever noticed that ads for things you like pop up on your phone? You might wonder how advertisers know what you’re interested in. One method they use is called IMEI targeting. Let’s explore what IMEI targeting is and how it affects the ads you see.
How to become a Used Car Dealer in California
Overview: Shopping for a used car in California can be both an exciting adventure for freedom on the open road and independence. However, in the background are some very regulatory laws that help protect the consumer in this regard and ensure good dealings among the...
AD EDGE MARKETING GROUP UPDATE, CONTENT CREATION, & MORE
Ad Edge Marketing Group has been busy. Busy creating content for small businesses through central California. There’s only one problem….
Content Creation For Car Dealerships
It’s time we touch on every single Car Dealer’s favorite topic. Over the last 20+ years, you never thought you would want one of your salespeople out doing dances in front of a camera and you would have to pay them to do it. Well, here is some good news, you don’t. In fact, please don’t. So, consider a different approach before you have your leading salesperson in front of the dealership “twerking” for likes, shares, and comments.
Social Media Management: 101
Social Media Management for small business can be difficult. Small businesses are often unsure how to navigate the different platforms or what to post to them… Today we change that.






